Ella’s vision is to inspire and enable others to thrive.  To Ella, “Products for a better life” means to always challenge the status quo. Dig deep into a topic, engage with the person in front, empathise with their challenge, and see their difficulties. Ask the right questions, show a new way of thinking, and see the spark in their eyes when the solution is suddenly obvious and the path unfolds.

A little about Ella

 

We all have different goals, different approaches, and different knowledge. But what unites us all is the need to help others.

Ella’s passion lies in improving everything she is involved in. For her, regulations and obstacles, when approached correctly, provide the framework and structure to create a product that not only serves people but also helps meet their needs and alleviate their “pain points.” As a IAAP Certified Professional in Accessibility Core Competencies (CPACC), she places particular emphasis on accessible and inclusive solutions that are designed for everyone.

Academic

  • LAZI-Academy Esslingen
    Communications Design and Graphic Design
    Design theory and creative thinking, Design and perception psychology, marketing, creative conception, visual and typography design, multimedia screen design, brand identity creation, photography
    Graduation: Diploma Communications Design and Graphic

 

Highlights

  • 19 years working experience in the creative sector
  • Creative direction
  • Human centred design process
  • User Experience
  • Ideation and Storytelling
  • Design System Development
  • Workshop creation and organisation
  • IAAP Certified Professional in Accessibility Core Competencies (CPACC)

Q&A

What do they say about you?
What makes Ella not only a tremendously strong Creative but a true leader is her passion, her strong belief in creative quality, her ability to ignite others, and her regular thinking above and beyond the status quo.

If you had a superpower what would it be?
Through my professional experience and my life as a mum of two, I have developed the ultimate X-ray eye. How does it work? Take a sharp look at the situation, briefly analyse the problem and get to the heart of the matter. And quickly and precisely find a solution that is pragmatic, emphatic or creative, depending on the situation. Usually surprisingly simple, always effective and satisfying.

 

References

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